Replenish

Although metrics such as water use efficiency ratios are commonly employed within businesses to measurably demonstrate progress, assessing the benefits of water projects beyond a company’s four walls is much more difficult. To fill the gap, some companies are developing “replenish” methodologies to capture how quantitative or qualitative water benefits can be calculated for a given water-related community activity or conservation project. This brief introduces WWF’s perspectives on replenish and how it can fit into broader water stewardship strategies.